Drishti Khokhar is a graphic designer
from India, based out of New York.

Drishti Khokhar is a
graphic designer from India, based out of New York.

Bira 91
/ Designing India’s first craft beer.

project

Brand Identity, Packaging,
Visual Communication

head of design

DevKabir Malik

designers

Drishti Khokhar, Aman Bharadwaj,
Kruttika Susarla

2016-2020, DKMD



            Bira 91 is a global beer brand with a focuson beers full of flavor, with bold and playful packaging. We aspired for Bira 91 to be an integral part of a tech-immersed, creative, urban, diverse and modern world of the 21st century—not a relic of the past. Its origins and story deeply rooted in today’s world—a world that is culturally diverse and technologized, urban and is combining global influences. A world that is more colorful and flavorful than the world of the past.