Drishti Khokhar is a graphic designer
from India, based out of New York.

Coca-Cola
—Recycle me

project

Campaign OOH

head of design

Brian Gartside

designers

Drishti Khokhar, Nathan Kim,
Nel Sparkman, Luis Valencia,
Christina Hillman  

creative directors

Alice Teruzzi, Francesca Ferracini,
Pete Macinnis, Woo Jae Yoon

2024, Ogilvy



            Coco-Cola stands out as one of the most recognisable brands with an iconic logo. As a part of a global aweareness campaign, we took a bold step that only Coca-Cola would—an Out of Home campaign showcasing out logo exactly how we envision it, crushed and placed in the recyling bin.